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𝗦𝗼𝗺𝗲𝗼𝗻𝗲 𝗮𝘀𝗸𝘀 𝘆𝗼𝘂: 'So what does your business do?' You have 20 seconds. Not 20 minutes. Not a pitch deck. Not a website URL.
Only 20 seconds.
Most business leaders freeze. They over-explain. They confuse.
In international markets, this moment is worth everything. In Business Development and Sales roles, 20 seconds makes all the difference.
When you're trying to enter a new country, win a global partnership, or attract investors from markets that don't know you, your story hashtag#IS your currency.
We've built 2 hashtag#freecourses to help you nail it:
hashtag#SuccessfulStorytelling in 20 Seconds: Your Elevator Pitch
hashtag#SuccessfulStorytelling in 2 Minutes: Your Event Pitch
hashtag#Free. hashtag#Powerful. Both courses available today at FD Global Academy.
https://fdglobal.academy/courses
FD Global Academy also offers enterprise solutions for governments, accelerators and corporates supporting businesses to scale globally.
𝗦𝗼𝗺𝗲𝗼𝗻𝗲 𝗮𝘀𝗸𝘀 𝘆𝗼𝘂: 'So what does your business do?' You have 20 seconds. Not 20 minutes. Not a pitch deck. Not a website URL.
Only 20 seconds.
Most business leaders freeze. They over-explain. They confuse.
In international markets, this moment is worth everything. In Business Development and Sales roles, 20 seconds makes all the difference.
When you're trying to enter a new country, win a global partnership, or attract investors from markets that don't know you, your story hashtag#IS your currency.
We've built 2 hashtag#freecourses to help you nail it:
hashtag#SuccessfulStorytelling in 20 Seconds: Your Elevator Pitch
hashtag#SuccessfulStorytelling in 2 Minutes: Your Event Pitch
hashtag#Free. hashtag#Powerful. Both courses available today at FD Global Academy.
https://fdglobal.academy/courses
FD Global Academy also offers enterprise solutions for governments, accelerators and corporates supporting businesses to scale globally.
Only 20 seconds.
Most business leaders freeze. They over-explain. They confuse.
In international markets, this moment is worth everything. In Business Development and Sales roles, 20 seconds makes all the difference.
When you're trying to enter a new country, win a global partnership, or attract investors from markets that don't know you, your story hashtag#IS your currency.
We've built 2 hashtag#freecourses to help you nail it:
hashtag#SuccessfulStorytelling in 20 Seconds: Your Elevator Pitch
hashtag#SuccessfulStorytelling in 2 Minutes: Your Event Pitch
hashtag#Free. hashtag#Powerful. Both courses available today at FD Global Academy.
https://fdglobal.academy/courses
FD Global Academy also offers enterprise solutions for governments, accelerators and corporates supporting businesses to scale globally.
Courses
https://fdglobal.academy/courses
2 comments
Jeff D.
Apr 14, 2026 - 7:04AM
Super easy, We invest money in hard assets that create wealth faster than inflation destroys it. I think less than 10 sec.
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More Updates From Trena
Trena B.
Sep 19, 2025
My team has been busy - so haven't posted for a while - but we are thrilled to (finally) share our new website FD Global Academy - the resource hub for leaders scaling globally.
With 3 membership levels, business owners can access obtain battle-tested tools, case studies, courses and masterclasses (and more!) based on where they are in their journey.
1. Academy+ - regular newsletter, articles, blogs and webinar invitations (complementary to sign up with access to 2 "Successful storytelling" courses)
2. Global Pass - includes Academy+, and access to our courses, masterclass, PLUS the opportunity to promote your business to our network.
3. Enterprise Hub - for accelerators and corporates looking to support their entrepreneurs via licensing arrangement, or a bespoke development program.
Check out our website: https://fdglobal.academy/
Contact us: academy@fdglobal.com.au
With 3 membership levels, business owners can access obtain battle-tested tools, case studies, courses and masterclasses (and more!) based on where they are in their journey.
1. Academy+ - regular newsletter, articles, blogs and webinar invitations (complementary to sign up with access to 2 "Successful storytelling" courses)
2. Global Pass - includes Academy+, and access to our courses, masterclass, PLUS the opportunity to promote your business to our network.
3. Enterprise Hub - for accelerators and corporates looking to support their entrepreneurs via licensing arrangement, or a bespoke development program.
Check out our website: https://fdglobal.academy/
Contact us: academy@fdglobal.com.au
Trena B.
Jan 6, 2025
🌍 Is global expansion on your 2025 roadmap? Success isn’t just about ambition—it’s about understanding markets, cultures, and clients.
That’s why we created Decoding Global Growth, a 3-month self-paced course designed to help you confidently scale your business internationally.
Dates: Feb 10 - Apr 14, 2025
✅ Self-paced modules + live events
✅ Expert guidance + global networks
✅ Tools to master sales, support, & branding.
2025 is your year to break boundaries and leave an impact.
👉 Enroll now and make your global ambitions a reality.
https://fdglobal.learnworlds.com/course/dgg
#GlobalExpansion #Leadership #BusinessGrowth
That’s why we created Decoding Global Growth, a 3-month self-paced course designed to help you confidently scale your business internationally.
Dates: Feb 10 - Apr 14, 2025
✅ Self-paced modules + live events
✅ Expert guidance + global networks
✅ Tools to master sales, support, & branding.
2025 is your year to break boundaries and leave an impact.
👉 Enroll now and make your global ambitions a reality.
https://fdglobal.learnworlds.com/course/dgg
#GlobalExpansion #Leadership #BusinessGrowth
Trena B.
Nov 27, 2024
If you think #BlackFriday is only for gizmos and gadgets, I have news!
🌎For the scaleup founders - thinking about going global? Don’t miss this awesome #BlackFriday freebie - this tool could be just what you need to level up!
💡Is Your Business Poised for International Success? 💡
Scaling globally is a challenge—but with the right insights, it’s achievable! The Global Scalability Audit (GSA) is here to help you confidently navigate international expansion.
This 30-minute online assessment covers six critical areas to help you determine your capability and capacity to expand internationally.
📅 Black Friday Special: NORMALLY USD 199, access our Global Scalability Audit for free! Use code Black Friday when you check out, complete the audit, and receive a $USD50 credit* toward another course at FD Global Academy. (*Credit is non-redeemable for cash.)
🔗REGISTER NOW: https://lnkd.in/gkYwpnDD
Use #code BlackFriday at #checkout to access the GSA for free!
#GlobalBusiness #ScalingUp #BlackFridayDeal #InternationalGrowth #FDGlobalAcademy #FDGlobalConnections
🌎For the scaleup founders - thinking about going global? Don’t miss this awesome #BlackFriday freebie - this tool could be just what you need to level up!
💡Is Your Business Poised for International Success? 💡
Scaling globally is a challenge—but with the right insights, it’s achievable! The Global Scalability Audit (GSA) is here to help you confidently navigate international expansion.
This 30-minute online assessment covers six critical areas to help you determine your capability and capacity to expand internationally.
📅 Black Friday Special: NORMALLY USD 199, access our Global Scalability Audit for free! Use code Black Friday when you check out, complete the audit, and receive a $USD50 credit* toward another course at FD Global Academy. (*Credit is non-redeemable for cash.)
🔗REGISTER NOW: https://lnkd.in/gkYwpnDD
Use #code BlackFriday at #checkout to access the GSA for free!
#GlobalBusiness #ScalingUp #BlackFridayDeal #InternationalGrowth #FDGlobalAcademy #FDGlobalConnections
Trena B.
Nov 23, 2024
I’m thrilled to share that my book, Decoding Global Growth, How Successful Companies Scale Internationally, has been awarded #BookoftheYear at #TheStevieAwards™ in New York.
This recognition means so much, as my goal has always been to create an accessible, practical guide for businesses looking to expand onto the global stage. The feedback from the judges has been incredibly heartening:
"A magnificent job of positioning herself and her book. Very thoughtful, very easy to digest."
"An actionable blueprint for businesses expanding internationally, rooted in real-world experience with a clear focus on key markets."
"A comprehensive guide, from insightful case studies to tools for strategic planning – this is not just a book but a practical tool for businesses."
Each page reflects my commitment to helping founders confidently navigate the complexities of global expansion. Now, I’m excited to bring this support to life in new ways through #FDGlobalAcademy™, our e-learning platform that offers additional courses and resources for ambitious business leaders scaling into any international market. You can learn more about the courses available within the #Academy here: https://lnkd.in/gMqiKHKA
Learn more about my book (paperback and Kindle versions available), Decoding Global Growth, here: https://lnkd.in/g8pKJ3fQ
This recognition means so much, as my goal has always been to create an accessible, practical guide for businesses looking to expand onto the global stage. The feedback from the judges has been incredibly heartening:
"A magnificent job of positioning herself and her book. Very thoughtful, very easy to digest."
"An actionable blueprint for businesses expanding internationally, rooted in real-world experience with a clear focus on key markets."
"A comprehensive guide, from insightful case studies to tools for strategic planning – this is not just a book but a practical tool for businesses."
Each page reflects my commitment to helping founders confidently navigate the complexities of global expansion. Now, I’m excited to bring this support to life in new ways through #FDGlobalAcademy™, our e-learning platform that offers additional courses and resources for ambitious business leaders scaling into any international market. You can learn more about the courses available within the #Academy here: https://lnkd.in/gMqiKHKA
Learn more about my book (paperback and Kindle versions available), Decoding Global Growth, here: https://lnkd.in/g8pKJ3fQ